Experience the Swayable Persuasion platform
We tested (3) ads for bank Chime:

Brand Ad:
Banking with no
hidden fees

TikTok-Style Creative:
#Chimehasyourback

Product Ad:
Chime Credit
Builder
We measured:
13 metrics including brand lift, likelihood to open
an account, and NPS.

Explore the Swayable results in the window below, or scroll down for tips on how to use the dashboard.

Case Studies
Ready to test your
creative?
Explore different segments
Click ‘Segment’ and select different segments to see how different audiences responses to the content

Benchmark
the creatives
Click on each asset to see how it benchmarks within its industry, and view statistical significance

How to
explore
Explore different metrics
Click ‘Metrics’ and select different metrics to see how the content drives different brand metrics

Read qualitative comments
Click on ‘results’ and move to comment view

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