Product

Resources

Company

Experience the Swayable Persuasion platform

We tested (3) ads for bank Chime:

Brand Ad:

Banking with no

hidden fees

TikTok-Style Creative:

#Chimehasyourback

Product Ad:

Chime Credit
Builder

We measured:

13 metrics including brand lift, likelihood to open

an account, and NPS.

Explore the Swayable results in the window below, or scroll down for tips on how to use the dashboard.

Ready to test your

creative?

Explore different segments

Click ‘Segment’ and select different segments to see how different audiences responses to the content

Benchmark

the creatives

Click on each asset to see how it benchmarks within its industry, and view statistical significance

How to

explore

Explore different metrics

Click ‘Metrics’ and select different metrics to see how the content drives different brand metrics

Read qualitative comments

Click on ‘results’ and move to comment view

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